Project Description
CLIENT:
Juice Junkie @ 68 Duxton Rd, Singapore 089527
PROJECT:
RETAIL VISUAL IDENTITY
OBJECTIVE:
- Print and install two different sizes of window display stickers
- Print personal and retail shop name cards
- Print juice bottle labels and bottle cap stickers
- Print takeaway menus
- Print and install shop display menu boards
- Self-inking stamps
SOLUTION:
Tasked with a short lead time project due to the impending official opening of Juice Junkie, a swift and sensible decision was made on the various types of material/substrates and printing methodology for the window display stickers. We recommended using an opaque white matt permanent substrate and the design to be die cut to shapes to complement the interior retail displays. The material has strong adhesive, is durable, waterproof, removable without leaving residue, and works on both mirrors and glass. Furthermore, the stickers were printed in reverse so that it allows installation from the inside of the retail shop. By installing the window sticker on the inside, it is less likely to be damaged while still having good visual clarity when you gaze upon it from the street. Subsequently after printing, our team installed the minimalist design window sticker display that is both impactful and showcases the retail outlet’s charming interior design.
